s the founder of FIREXSIDE, Adam Crew has spent the past 20 years of his life becoming a jack of all trades, and in the end, has emerged a master of many. He spent his early years riding for companies like Venture Trucks, Pig Wheels, and Popwar. During his career, he took a great interest in the skateboard business and soon began his own ventures (toebock). In his “Neil Cassidy” days, he would single-handedly organize state-to-state tours and month-long skate houses, taking the time in between to drive back and forth across the country like a mad man. After vanishing for a few years, he reentered society an entrepreneur, with businesses like The Frontier Room and Toebock Creative under his belt. It was the perfect storm for Adam to finally start a skateboard company. Adam Crew is a natural-born historian and takes passion in documenting times spent with those he loves. He is the glue that binds our family, and by keeping us together after all these years, he has created the very essence of FIREXSIDE’s mission in skateboarding and in life.